Attract consumers' attention by "foreign names"
In the furniture market, we often find such a phenomenon that there are many furniture brands with "foreign names", and the advantages are more obvious than those of local brands. Faced with such a reality, an industry insider revealed the true situation. A brand with a foreign name will make consumers mistakenly think that it is an imported product, or they will retreat and confuse their concepts. And some of the brands we see on the market are produced in the United States, France, Italy, etc. In fact, many of them are made in China or registered as a trademark in Hong Kong or abroad. And their purpose is nothing more than to enhance their value.
Similar to 80%, it is difficult to copy the innovation of furniture products
In the furniture industry, product creation is difficult, but copying is very easy. However, those small companies pursued "bringing ideas" and followed the example of the products of large companies and big brands. Even at first glance, they made no difference. For such a phenomenon, many people in charge of enterprises have expressed frustration. For new products in the furniture industry, China currently has only the appearance protection policy, which needs to be certified by the State Intellectual Property Office of the People ’s Republic of China before issuing certificates and related evaluation documents and patent numbers to the enterprise and products. However, this kind of protection is very limited. It is limited to the appearance of the product, and the appearance of the product can only be confirmed as plagiarized or imitated the appearance of the product if it has a similarity of more than 80%. Detailed regulations.
At present, many furniture exhibitions or home exhibitions are prohibited from taking photos. It is nothing but the helplessness of furniture companies to avoid copying and imitating their products.
Consumers are hard to reach the "certificate" charm merchants caught in the certification circle
Quality and environmental protection certification, well-known trademarks, green environmental protection certification, such certificates in the furniture market, consumers have long been commonplace. And what role do these certificates have? An insider revealed such a secret. In fact, they are useless. Those certificates are just a passing scene, and some can even give you as long as you give money, not to mention inspection and supervision. Many of the issuing authorities on the market today are not qualified for issuing certificates. However, such certificates still seem to play a role. At present, many consumers still value the charm of these certificates.
Product Details
ESD PC Sheet has excellent anti-static function, high surface hardness, excellent scratch resistance, smooth and flat appearance, light transmittance of over 83%, excellent fireproof performance,Anti-impact, anti-UV, light weight, flame retardant and other properties.
|
Product |
Thickness(mm) |
Size(mm) |
Color |
Density(g/cm³) |
|
ESD PC Sheet |
8-100 |
610*1220 |
clear |
1.2 |
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ESD PC Sheet
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