Aged society is getting closer to the gap in the elderly furniture market

“Every time I go to the Double Ninth Festival, I will give my parents a gift. I want to add some furniture suitable for the elderly to my mother this year, but I ran a few stores in the Oriental Paris Home Plaza and I didn’t find any special elderly furniture.” Ms. Chen complained Road. Older furniture refers to home furnishing that is designed specifically for the elderly, with functionality and aesthetics that meet the preferences of the elderly. Such as a lifting bed suitable for the elderly, a cervical care bed, a seat type bathtub made of non-slip material, and the like. According to relevant surveys, China’s elderly population over 60 years old currently accounts for 11.3% of China’s total population, and China has gradually entered an aging society. The children hope to buy furniture for the elderly that combines comfort and safety for their parents. However, after visiting a number of home stores in Xinyu, the reporter found that in Xinyu, the homes with the elderly as a consumer group are indeed difficult to trace. The elderly furniture market gap reporters visited the Oriental Paris Home Furnishings. After searching for the big stores, they found that there are no brands designed for the elderly in large and small stores. The reporter walked into a specialty store specializing in selling mattresses and asked if there was a mattress suitable for the elderly. The clerk even recommended a brand latex mattress with a price of nearly 10,000 yuan, and claimed that the mattress was especially affected by the soft sleep. People are welcome. It is understood that Simmons, spring bed and other soft beds are not suitable for the elderly, especially for the elderly with lumbar muscle strain and bone hyperplasia, which often exacerbates their illness. In the Yuexin home market, the elderly furniture is also lacking. "We don't have furniture for the elderly. Some children come to buy furniture for their parents. Trying to choose a low bed, a round cabinet, or a hard mattress is more suitable for the elderly." The related furniture sales staff said that it is full of dazzling The children's home brand market is different. At present, it has not been heard that Xinyu has a home brand that meets the preferences of the elderly, and functional furniture for the elderly is also lacking. In the Yuexin building materials market, the reporter visited several sanitary ware brands. When asked if there is any bathroom for the elderly, the clerk will immediately recommend the branded toilets sold in the store. You can't use the toilet. The toilet is a special old-age bathroom product." When the reporter asked about an old-fashioned bathtub with special anti-slip material and seat and armrests, many merchants said that they didn't know much. There are no sales records in the near future. Only one merchant said that if you need, you can try to order from the manufacturer. "If you need it, you have to pay the deposit first. The price of this bathtub is very high. I am afraid that the goods will come in my hand." The aging society calls Why do elderly furniture aging society lack elderly furniture? Relevant furniture sales people believe that "mainly related to the consumption concept of the elderly, especially the elderly of our new generation, who are suffering when they are young, and they are reluctant to add expensive for themselves. Furniture, even if children want to buy, will do everything possible to block. From this perspective, businesses are not interested in tapping the elderly market.” Before the exclusive elderly furniture, children choose furniture for the elderly, the first choice is safety. And comfort. The seat should not be too low when purchasing a sofa, otherwise it will be difficult to sit down and stand. The chair used by the elderly should preferably have a backrest to support the human spine. The width of the backboard and the seat of the chair should also be moderate, otherwise the temperature of the foot will be lowered due to obstruction of blood circulation after sedentary. The bed of the old man should not be too high, so as not to be inconvenient to get on and off.

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